post Category: news

Right-Sizing Your Brand’s Video Content

We hear time and time again about the shrinking consciousness of consumers in an age of ever-increasing content. But are consumers attention spans really dwindling or are they just becoming more selective? According to a recent study by Prezi, our content consumption is now more evolved than ever, only stopping to give notice to things that

read more

Five Questions for: Anita Laulainen

  Hi, my name is Anita and I am the production artist here at Spawn Ideas. This means I primarily work on producing and executing creative content for our clients.   Tell us about the journey that led you to join the Spawn team.   After graduating from UAA with a Bachelor of Arts degree with

read more

Podcast Picks

Podcasts allow us to listen in on conversations about topics we love. Whether it’s the unraveling of a crime mystery, interviews with celebrity influencers or simply a check-in with your favorite comedian – podcasts are an outlet into the feel-good web. With their growing popularity they’ve not only become a hot-spot for advertising, but our Spawners

read more

Five Questions for: Marina Soria

Hi, my name’s Marina Soria and I am the content and community coordinator here at Spawn Ideas; this means I help expand Spawn’s social media marketing services and other online content strategies.  Tell us about the journey that led you to join the Spawn team. I had just recently moved back from living in Fairbanks. There

read more

Webinar Do’s

Webinars are a great way to show prospective customers what you know, to build your email list or to share your team’s insights and be part of the bigger discussions in your field. Plus, creating connections through lessons is fun! But it can be hard to capture your audience’s focus for a whole hour (let alone

read more

Five Questions for: Siobhan Johansen

Hi, my name is Siobhan (pronounced Shuh-von) and I am a Project Coordinator here at Spawn Ideas. This means I help manage the schedules, budgets and various other details that are needed to bring a project to fruition.   Tell us about the journey that led you to join the Spawn team. I’d been following Spawn

read more

App Appreciation

From entertainment and dating, to transportation and banking; these days, there’s an app for nearly everything. So much so, it can be hard to narrow down which ones are worth the download. That’s why we recently asked our team what their go-to apps are. Here’s what they came up with: 1.) BuzzFeed “It helps keep my

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Gifs in the Backwoods

Just because we can’t market travel right now doesn’t mean we can’t share beautiful places! Spawn recently created these cute GIFs for our client, Travel Alaska, from videos they received from their partners. We wanted to make fun and authentic Alaska content for their monthly newsletter that future visitors could enjoy in the midst of making

read more

Advertising Vs. Organic Content

At first you might be thinking, aren’t they the same thing? And you’re not alone, truth is – a lot of brands couldn’t quite tell you the difference. That’s where we come in. Advertising Advertising is a message that brands send to inform an audience of their product or service. Its purpose is to persuade viewers

read more

WFH: Week One Lessons

Spawn welcomes remote employees with open (6 foot distant) arms, but the majority of our staff is used to waking up and heading to the office every morning. With our recent shift to an all remote agency, here’s what our team had to say about what they learned, week one: 1.) GO OUTSIDE AFTER WORK EVERYDAY.

read more

Right-Sizing Your Brand’s Video Content

We hear time and time again about the shrinking consciousness of consumers in an age of ever-increasing content. But are consumers attention spans really dwindling or are they just becoming more selective? According to a recent study by Prezi, our content consumption is now more evolved than ever, only stopping to give notice to things that

read more

Five Questions for: Anita Laulainen

  Hi, my name is Anita and I am the production artist here at Spawn Ideas. This means I primarily work on producing and executing creative content for our clients.   Tell us about the journey that led you to join the Spawn team.   After graduating from UAA with a Bachelor of Arts degree with

read more

Podcast Picks

Podcasts allow us to listen in on conversations about topics we love. Whether it’s the unraveling of a crime mystery, interviews with celebrity influencers or simply a check-in with your favorite comedian – podcasts are an outlet into the feel-good web. With their growing popularity they’ve not only become a hot-spot for advertising, but our Spawners

read more

Five Questions for: Marina Soria

Hi, my name’s Marina Soria and I am the content and community coordinator here at Spawn Ideas; this means I help expand Spawn’s social media marketing services and other online content strategies.  Tell us about the journey that led you to join the Spawn team. I had just recently moved back from living in Fairbanks. There

read more

Webinar Do’s

Webinars are a great way to show prospective customers what you know, to build your email list or to share your team’s insights and be part of the bigger discussions in your field. Plus, creating connections through lessons is fun! But it can be hard to capture your audience’s focus for a whole hour (let alone

read more

Five Questions for: Siobhan Johansen

Hi, my name is Siobhan (pronounced Shuh-von) and I am a Project Coordinator here at Spawn Ideas. This means I help manage the schedules, budgets and various other details that are needed to bring a project to fruition.   Tell us about the journey that led you to join the Spawn team. I’d been following Spawn

read more

App Appreciation

From entertainment and dating, to transportation and banking; these days, there’s an app for nearly everything. So much so, it can be hard to narrow down which ones are worth the download. That’s why we recently asked our team what their go-to apps are. Here’s what they came up with: 1.) BuzzFeed “It helps keep my

read more

Gifs in the Backwoods

Just because we can’t market travel right now doesn’t mean we can’t share beautiful places! Spawn recently created these cute GIFs for our client, Travel Alaska, from videos they received from their partners. We wanted to make fun and authentic Alaska content for their monthly newsletter that future visitors could enjoy in the midst of making

read more

Advertising Vs. Organic Content

At first you might be thinking, aren’t they the same thing? And you’re not alone, truth is – a lot of brands couldn’t quite tell you the difference. That’s where we come in. Advertising Advertising is a message that brands send to inform an audience of their product or service. Its purpose is to persuade viewers

read more

WFH: Week One Lessons

Spawn welcomes remote employees with open (6 foot distant) arms, but the majority of our staff is used to waking up and heading to the office every morning. With our recent shift to an all remote agency, here’s what our team had to say about what they learned, week one: 1.) GO OUTSIDE AFTER WORK EVERYDAY.

read more