post Tag: agency news

Work of the Week: Alaska Housing Finance Corporation

Events represent a unique opportunity for businesses to really connect with people by revealing a human side. This past spring, Alaska Housing Finance Corporation (AHFC) had one of those moments: They attended home shows, and had the chance to engage with attendees as individuals and fellow Alaskans, and to highlight how AHFC ‘s home renovation loans are

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A Sweet Opportunity: Spawn Ideas Wins Work for SweetLeaf

Anchorage, Alaska—Spawn Ideas is thrilled to announce that we’re adding Wisdom Natural Brand’s product, SweetLeaf, to our roster of clients. The pitch was competitive—SweetLeaf is a natural stevia sweetener perfectly positioned to break through in a competitive marketplace. Wisdom was looking for an agency that offered bold insights, powerful creative, and the experience required to level

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Work of the Week: Northrim Bank

Northrim knows owning a business isn’t a walk in the park. Spawn partnered with Northrim to showcase how their Alaskan banking experts are accessible, responsive and meet customers where they’re at. This continuation of the “Beyond Banking” campaign highlights how Northrim provides innovative solutions to meet their customers’ unique needs. 

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Tools of the Trade: Trello

I’m Shelley Wesser, and I’m a project coordinator in the Account Service department at Spawn. My role means that I’m constantly managing and communicating about multiple details, on multiple projects, with multiple people, at once. I depend on several online tools to successfully do my job – but one I’ve found particularly helpful is called Trello!

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Spawn Wins at AMA Awards!

In April, Spawn joined other Alaska marketing professionals for the annual AMA (American Marketing Association) Prism Awards. We’re proud of our work on GCI’s Apple iPhone Launch and Ravn Alaska’s “DAYover”  campaigns, which landed awards for video advertising and radio advertising, respectively. It’s always great to see the work other marketers are doing for their clients

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Tools of the Trade: Beam Robot

Who I Am: Kathy Norford What I Do:  VP & Media Director The Tool: Beam Telepresence Robot I’m one of Spawn’s boomerang employees. I first worked in our Anchorage office almost 20 years ago, and then, nearly 12 years ago, I came back, this time as a remote employee working from Denver. Media is a role

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Spawn’s United Way Campaign Featured In AdWeek

We’re really proud to be featured in AdWeek’s AdFreak column for our work with The United Way. Want to learn more about why the ad community loves this campaign? You can find the article here (registration’s free). Congrats to the team who put together this really great work for the recognition, and watch this space to

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Two Key Customer Experience Questions for Marketers

At Spawn, we know that a company’s brand promise is built or broken on customer experience. This truth has never been more important for marketers: In fact, 89% of companies said that they would compete mainly on customer experience last year. But understanding the customer journey can be tricky, even for well-established companies. Understanding the customer

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Featured Work: GCI “Career Day”

 Technology with a Heart Staying connected is a priority for all families. Spawn partnered with client GCI to create a heartwarming spot about keeping Alaska families close, especially those whose jobs take them away often – a common reality for many in The Last Frontier. GCI knows that connectivity for remote workers is a lifeline

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Work of the Week: Alaska Housing Finance Corporation

Events represent a unique opportunity for businesses to really connect with people by revealing a human side. This past spring, Alaska Housing Finance Corporation (AHFC) had one of those moments: They attended home shows, and had the chance to engage with attendees as individuals and fellow Alaskans, and to highlight how AHFC ‘s home renovation loans are

read more

A Sweet Opportunity: Spawn Ideas Wins Work for SweetLeaf

Anchorage, Alaska—Spawn Ideas is thrilled to announce that we’re adding Wisdom Natural Brand’s product, SweetLeaf, to our roster of clients. The pitch was competitive—SweetLeaf is a natural stevia sweetener perfectly positioned to break through in a competitive marketplace. Wisdom was looking for an agency that offered bold insights, powerful creative, and the experience required to level

read more

Work of the Week: Northrim Bank

Northrim knows owning a business isn’t a walk in the park. Spawn partnered with Northrim to showcase how their Alaskan banking experts are accessible, responsive and meet customers where they’re at. This continuation of the “Beyond Banking” campaign highlights how Northrim provides innovative solutions to meet their customers’ unique needs. 

read more

Tools of the Trade: Trello

I’m Shelley Wesser, and I’m a project coordinator in the Account Service department at Spawn. My role means that I’m constantly managing and communicating about multiple details, on multiple projects, with multiple people, at once. I depend on several online tools to successfully do my job – but one I’ve found particularly helpful is called Trello!

read more

Spawn Wins at AMA Awards!

In April, Spawn joined other Alaska marketing professionals for the annual AMA (American Marketing Association) Prism Awards. We’re proud of our work on GCI’s Apple iPhone Launch and Ravn Alaska’s “DAYover”  campaigns, which landed awards for video advertising and radio advertising, respectively. It’s always great to see the work other marketers are doing for their clients

read more

Tools of the Trade: Beam Robot

Who I Am: Kathy Norford What I Do:  VP & Media Director The Tool: Beam Telepresence Robot I’m one of Spawn’s boomerang employees. I first worked in our Anchorage office almost 20 years ago, and then, nearly 12 years ago, I came back, this time as a remote employee working from Denver. Media is a role

read more

Spawn’s United Way Campaign Featured In AdWeek

We’re really proud to be featured in AdWeek’s AdFreak column for our work with The United Way. Want to learn more about why the ad community loves this campaign? You can find the article here (registration’s free). Congrats to the team who put together this really great work for the recognition, and watch this space to

read more

Two Key Customer Experience Questions for Marketers

At Spawn, we know that a company’s brand promise is built or broken on customer experience. This truth has never been more important for marketers: In fact, 89% of companies said that they would compete mainly on customer experience last year. But understanding the customer journey can be tricky, even for well-established companies. Understanding the customer

read more

Featured Work: GCI “Career Day”

 Technology with a Heart Staying connected is a priority for all families. Spawn partnered with client GCI to create a heartwarming spot about keeping Alaska families close, especially those whose jobs take them away often – a common reality for many in The Last Frontier. GCI knows that connectivity for remote workers is a lifeline

read more