post Tag: people

Friendship and Happiness in the Workplace

By Michelle Collingridge, Content Manager and Account Manager Last month, we talked about the importance of nature in our lives as a tonic to many of life’s stressors. This month, we’re focusing on relationships – particularly the relationships we build within our company and with our clients, and how they not only help us be more

read more

Live Wild: Why The Outdoors Are In

By Michelle Collingridge As we enter a new year, we’re looking at the trends that shaped 2022. Among the ongoing changes of a post-pandemic world, nature offers benefits to our mental and physical health, while providing opportunities for better work-life balance and healthier productivity in the workplace. The overwhelming demands of the day-to-day grind, coupled with

read more

“Maverick” and the Mistake of Ignoring the Modern Man

By Kaylee Devine and Siobhan Johansen I, like most of the rest of the country, went to see “Top Gun: Maverick” recently. (And, no, this isn’t a movie review…) While I was undoubtedly impressed with the action-packed cinematography (the closest I will ever get to flying in an F-18!), I was struck most by the changes

read more

Marketers, it’s time to turn up the volume

Five years ago, it was predicted that all digital video would need to be produced with the intention that it would be viewed with no sound. (1) So how did we get to a place where the relevance of audio is once again at new heights? Where ABBA is experiencing a resurgence and goofy audio clips

read more

Do We Hug? Meeting Coworkers IRL After a Year Remote

I was one of the people who started a new job during lockdown (here at Spawn). I was trained and met my new Alaskan coworkers through a series of Zoom meetings, and got to know their sense of humor and quirks through virtual happy hours and coffee dates, all from the comfort of my kitchen-turned-office in

read more

Is the Social Media / Mental Health Debacle a Moot Point?

If you scroll beyond the dance videos and Vine-like sketches on TikTok, you’ll probably come across some content that goes deeper. The algorithm is so good it might even hurt you where it hurts. It could be a therapist stirring tea while she gives advice for insomnia or a spiritual guru practicing reiki healing through the

read more

The Emergence of a ‘Phygital’ Shopping Journey

Brick and mortar retail stores and malls were once the places where you would browse, explore and shop. You then went online to quickly look up some additional details, maybe find a color you didn’t see in store, and make a quick purchase. You spent time in the physical store, while your online journey was purpose-driven

read more

The Traditional Male Stereotype Isn’t Working

If you’re on TikTok — and with over 1 billion users you probably are — you might have seen this video or something similar as part of the trend of assigning men written by women energy to celebrities, fictional characters, and men’s personalities or actions. The concept of male characters who are respectful, kind and unafraid

read more

Friendship and Happiness in the Workplace

By Michelle Collingridge, Content Manager and Account Manager Last month, we talked about the importance of nature in our lives as a tonic to many of life’s stressors. This month, we’re focusing on relationships – particularly the relationships we build within our company and with our clients, and how they not only help us be more

read more

Live Wild: Why The Outdoors Are In

By Michelle Collingridge As we enter a new year, we’re looking at the trends that shaped 2022. Among the ongoing changes of a post-pandemic world, nature offers benefits to our mental and physical health, while providing opportunities for better work-life balance and healthier productivity in the workplace. The overwhelming demands of the day-to-day grind, coupled with

read more

“Maverick” and the Mistake of Ignoring the Modern Man

By Kaylee Devine and Siobhan Johansen I, like most of the rest of the country, went to see “Top Gun: Maverick” recently. (And, no, this isn’t a movie review…) While I was undoubtedly impressed with the action-packed cinematography (the closest I will ever get to flying in an F-18!), I was struck most by the changes

read more

Marketers, it’s time to turn up the volume

Five years ago, it was predicted that all digital video would need to be produced with the intention that it would be viewed with no sound. (1) So how did we get to a place where the relevance of audio is once again at new heights? Where ABBA is experiencing a resurgence and goofy audio clips

read more

Do We Hug? Meeting Coworkers IRL After a Year Remote

I was one of the people who started a new job during lockdown (here at Spawn). I was trained and met my new Alaskan coworkers through a series of Zoom meetings, and got to know their sense of humor and quirks through virtual happy hours and coffee dates, all from the comfort of my kitchen-turned-office in

read more

Is the Social Media / Mental Health Debacle a Moot Point?

If you scroll beyond the dance videos and Vine-like sketches on TikTok, you’ll probably come across some content that goes deeper. The algorithm is so good it might even hurt you where it hurts. It could be a therapist stirring tea while she gives advice for insomnia or a spiritual guru practicing reiki healing through the

read more

The Emergence of a ‘Phygital’ Shopping Journey

Brick and mortar retail stores and malls were once the places where you would browse, explore and shop. You then went online to quickly look up some additional details, maybe find a color you didn’t see in store, and make a quick purchase. You spent time in the physical store, while your online journey was purpose-driven

read more

The Traditional Male Stereotype Isn’t Working

If you’re on TikTok — and with over 1 billion users you probably are — you might have seen this video or something similar as part of the trend of assigning men written by women energy to celebrities, fictional characters, and men’s personalities or actions. The concept of male characters who are respectful, kind and unafraid

read more